Copyright: Tabea Damm
Imagine having the power to predict freight market prices days in advance. With Easy4Pro’s new feature, "Market Price Intelligence," businesses can now make informed decisions using real-time insights and forecasted spot market prices. This innovative tool is designed to provide users with reliable predictions, optimize logistics costs, and increase transparency.
Easy4Pro is pleased to announce the release of "Market Price Intelligence." Our advanced data analytics now enable users to access real-time spot market price forecasts with 82% accuracy.
Since 2017, Easy4Pro’s business intelligence tools have provided detailed lane analysis, allowing our customers to compare their purchase prices with prevailing market rates. Based on historical data, this analysis helps logistics managers optimize purchasing strategies by observing trends over time. With our new Market Price Intelligence feature, users can now view both current market trends and forecasted price movements for up to 10 days in advance, with plans to extend the forecast period to 20 days soon.
What Makes Spot Freight Different?
Unlike regular freight, which is typically secured under annual contracts, spot freight fluctuates daily based on supply and demand. Key factors impacting spot prices include:
Market capacity
Pick-up and delivery locations
Mode of transport
Market transparency (ensuring access to the most optimal carriers)
Combining these variables creates a complex, multidimensional pricing environment. Easy4Pro’s Market Price Intelligence leverages sophisticated historical analysis to extrapolate trends and provide accurate spot market forecasts, even in highly dynamic conditions.
During the COVID-19 pandemic, the need for predictive tools became evident, as freight prices saw unprecedented volatility. Easy4Pro clients observed up to 15% price fluctuations within weeks due to demand surges. Market Price Intelligence allows users to track these shifts, helping them secure competitive rates even in unpredictable markets.
How Market Price Intelligence Works
Market Price Intelligence is available to all customers upon request. This feature analyzes supplier bids in real-time, displaying a benchmark market rate that provides an at-a-glance assessment of pricing competitiveness. This forecasted market price is calculated for each shipment and is integrated directly into the booking system, giving users instant access to the most relevant market data.
In addition, customers can use this reference rate as a guide when soliciting bids from their suppliers, empowering them to negotiate confidently based on clear market insights.
Our plan is to expand this feature to provide data-backed recommendations on optimal shipping times, consolidation opportunities, and other cost-saving strategies as part of the new Easy4Pro Logistics Consultancy Program.
By the end of this year, we aim to offer real-time purchase optimization suggestions, supporting clients in managing tenders, groupage, and strategic planning.
Real-World Example: Forecasting a Poland-Germany Route
Below is an example illustrating a Poland-Germany shipment. The forecasted market price (in blue) and actual purchase price (in red) for a van shipment provide users with a visual of potential cost-saving opportunities.
Gain Control Over Spot Market Volatility
Easy4Pro’s Market Price Intelligence is designed to empower logistics professionals with data-driven insights in an unpredictable market. With reliable forecasts for spot market prices, Easy4Pro clients can better anticipate costs, optimize procurement strategies, and stay ahead of price fluctuations. For more information or to activate this feature, contact us at info@easy4pro.com.
If you would like to test our beta version, please do not hesitate to contact us.
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